Vertiv Unveils UPS Swap Program in the UK, Offers Savings Up To 40%

Trade in select uninterruptible power supply (UPS) systems up to 5kVA to power next-generation efficiency.

Vertiv (NYSE: VRT) has launched its Vertiv™ Power Swap Program, a UK-wide trade-in initiative. The program enables businesses to replace older single-phase uninterruptible power supply (UPS) systems with innovative, energy-efficient Vertiv models, all while minimizing costs and environmental impact.

As organizations increasingly prioritize responsible practices and operational efficiency, the Vertiv Power Swap Program facilitates the responsible collection, refurbishment, and recycling of legacy equipment, helping customers to reduce e-waste and align with environmental regulations like the Waste Electrical and Electronic Equipment (WEEE) standards.

“While many UPS vendors offer recycling or limited trade-in options, the Vertiv Power Swap Program is designed specifically for the UK channel and single-phase UPS market, uniquely combining discount incentives and an efficient trade-in process. The Vertiv Power Swap program helps our partners to reduce their carbon footprint,” said Stuart McDougall, channel marketing specialist, Northern Europe at Vertiv. “With the launch of this new initiative, we’re supporting UK businesses to upgrade their power protection whilst decreasing their environmental impact. This is more than a discount – it’s a win for energy efficiency, budgets, and operational reliability.”

Martin Ryder, channel sales director, Northern Europe at Vertiv, added, “This program strengthens our commitment to the channel by providing partners with an opportunity for enhanced margins and customers with reliable, innovative UPS technology. The Power Swap Program makes it easier than ever to transition to high-efficiency solutions like the Vertiv™ Edge, Vertiv™ Liebert® GXT5, and Vertiv™ Liebert® GXE, enabling greater uptime and cost savings in today’s demanding IT environments.”

Key program features

• Replacement of legacy systems: Target and replace single-phase UPS units up to 5kVA from any vendor or manufacturer.
• Accelerate adoption of high-efficiency models including Vertiv™ Edge, Vertiv™ Liebert® GXT5, and Vertiv™ Liebert® GXE.
• Support recycling: Encourage responsible and compliant procedures in handling of old units through certified recycling processes.
• Empower customers and partners: Provide end-users with cost-effective upgrades to reliable critical power infrastructure and resellers with scope for margin expansion.

Key program features

The program delivers compelling benefits designed to address real-world challenges and provide stronger customer value:

• Savings of up to 40%: Customers can access significant discounts on new Vertiv™ UPS systems, freeing up budgets for end-users and providing partners the opportunity for enhanced margins.
• Free on-site collection: Vertiv handles pickup of old units directly from customer sites – a game-changer for businesses in congested city centres, eliminating logistical hurdles like transportation and disposal.
• Fully managed experience: From initial registration to final recycling, Vertiv oversees the entire process for hassle-free compliance and peace of mind.
• Access to new technologies with warranty coverage: Upgrade to Vertiv’s latest UPS solutions for mission-critical applications.

How to participate

1. Identify: Customers approach their local trusted IT Partners with legacy single-phase UPS units to trade in
2. Register: IT Partner logs into the Vertiv Partner Portal to submit details of their eligible legacy UPS unit.
3. Validate and approve: Vertiv reviews eligibility and issues a unique discount code.
4. Purchase: Redeem the code when buying a new Vertiv™ UPS through an authorised reseller.
5. Collect and recycle: Schedule free collection of the old unit with Vertiv, which is then responsibly recycled in line with WEEE directives.

More information about the Vertiv™ Power Swap Program